We're the hero and
More than a cancer
Thyme Care came to us with a trust problem. Cancer patients weren’t buying in. So we gave them the most honest thing a cancer patient actually wants to hear — that cancer isn’t just cancer, it’s the conflicting reports, the second opinions, the appointments that feel like dead ends, and the moments where you just don’t know who to believe. Thyme Care is your cancer support beyond the clinic.
Copywriter:
Naufal B. Faisal
Art Director:
Callen Moore
Results?
We pitched two routes. They ended up producing both. Brilliant innit?
3x
Healthcare Ad Award Winner
Gold
Social Media
Silver
IMS Campaign
Bronze
Digital Video
Social





